Beyond Branding
Creative Direction, Consulting, Websites, & Illustration-driven brands.
Hey! I'm Lorrane, but you can call me Lor =)
I'm a Brazilian graphic designer, illustrator, creative director, and game developer with degrees in Advertising and Game Design.
For over a decade, I’ve collaborated with clients worldwide — creating hand-drawn brands, illustrated identities, websites, and offering creative consulting.
I blend creativity, strategy, and storytelling to make every project stand out — from brand design to illustrated worlds. In my free time, you’ll find me playing or creating games.
Creative Direction • Consulting • Custom Websites • Hand-Drawn Brands • Illustration •
Creative Direction • Consulting • Custom Websites • Hand-Drawn Brands • Illustration •
What I Bring to the Table
Branding
Hand-drawn, strategic creative brand identities. I craft illustrated brands with personality, connecting visuals to emotion — so your audience remembers you, not just your logo.
Character Design
Unlock your brand's universe by developing memorable characters and assets. This is the detail that makes your brand leap off the page and connect with your audience on a deeper, more unforgettable level.
Advertising Experience
With a degree in Advertising and years of creative work across global time zones, I blend marketing strategy with design to create visuals that sell without feeling like ads.
Websites
Strategic and visually rich website designs made to convert and connect. Each site is carefully built to reflect your brand’s voice — beautiful, functional, and full of personality.
Consulting
Need guidance before you dive in?
I offer 1:1 paid consulting sessions to help you refine your brand direction, visuals, or marketing approach with actionable, creative insights.
Illustration
From charming character designs to full brand worlds, I bring imagination to life. My illustration style is playful and distinctive — perfect for brands and games that want to stand out.
Curriculum
LOR Interactive
Advergames - Game Dev
2026 - Present
LOR ARTIST / Lorrane Bernardes
Graphic Design & Illustration
2018 - Present
REDTHREAD CREATIVES
Website Design & Consultant
2024 - 2025
ALTUM
Advertising, Photography & Video Editing
2014 - 2016
PRIME DIGITAL
Printer Art Finalist
2011-2013
ANIME SCHOOL
Event Organizer
2010 - 2013
MBA GAME DESIGN
2015-2016
BACHELOR'S DEGREE IN ADVERTISING
2011-2014
TECHNICAL DEGREE COMPUTER SCIENCE
2010-2011
Languages I speak:
BRAZILIAN PORTUGUESE
Native
ENGLISH
Fluent
SPANISH
Basic
WEAPONS OF MASS CREATION
Branding
Graphic Design
Advertising
Website Design
Illustration
Game Design
Game Developer
Video Editing
Filmmaker
Photography
Event Organizer
Born curious.
Gamer at heart.
Rebel by nature.
Traveler as hobby.
Content Creator because is fun!
F.A.Q.
Curious Minds Never Follow the Script!
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The first meeting is free. Why? Because I want us to get to know each other, talk ideas, and see if we’re a good fit. When you send me an email to schedule it, I’ll share a PDF with a short briefing and the key details. After our chat, if it’s something I can help with, I’ll follow up with next steps — clear, simple, and honest.
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I create brands full of personality that actually connect with their audience. Every detail is intentional: tone, voice, visuals, creative boards — the logo is just the cherry on top. Together, we make your brand unforgettable and effective.
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Absolutely. I offer custom packages for any creative need—whether that's a website, consulting, or a full brand evolution. After our initial briefing and first meeting, if we are a good fit, I deliver a custom quote built precisely to your specifications.
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I bring years of experience in design, branding, advertising, marketing, websites, and more. If you need a fresh perspective, strategic adjustments, or guidance on your next steps, I offer paid consulting. Even if your project isn’t a perfect fit for my usual style, I’ll help you clarify and refine your ideas.
How it works:You send me an email to schedule a free first meeting.
We align, I ask key questions, and I give my honest opinion.
If my work somehow can help you (branding, or just consulting) we can plan next steps together.
If it’s not a fit, you still get clear response — no fluff, no wasted time.
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I don’t just take every job. I build solid foundations with my clients. If I realize I'm not the best fit to help you, I'll be honest.
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Absolutely yes! Need guidance on your brand, website, persona, or overall strategy? I can help refine what you already have or map out the next steps. From adjusting colors, voice, or websites, to full consulting sessions — I’m transparent, direct, and here to help your ideas grow.
Portfolio
Illustration-driven brands that evolve into immersive worlds — merch, stories, websites, and experiences that stick.
Let’s make your next move impossible to ignore
Let’s talk! First meeting’s on me.
Every great project starts with a spark — an idea, a dream, or just a “what if.”
Whether you’re launching a new brand, bringing your vision to life or reimagining your presence online, it all begins with a simple conversation.
I offer a free first meeting so we can get to know each other, talk about your goals, and see how we can turn your idea into something unforgettable.
See What’s Brewing on my Instagram
See My Latest Games on Google Play
My Books & Publications
Ebook: Creative Brand Basics: Simplifying Design and Strategy for non-designers
Chill and Color: Capybara Edition – A Cute & Relaxing Coloring Book
Children's Book: Beea The Little Bumblebee